Startup Financial Planning Playbook
Map what it actually costs to open the doors, how much funding you need, and what the first twelve months look like before you commit a dollar.
- Start Here
- Startup Costs
- Funding Needs
- 12-Month Projection
- Milestones
Founder's Financial Toolkit
Every workbook we teach from, in one bundle
Five ready-to-use Excel workbooks built for the Understanding the Numbers workshop. Open them, enter your numbers, and the formulas do the rest — no software to learn and nothing to set up.
What's inside
Annual Budget & Finance Dashboard
Log income and expenses as they happen and watch a month-by-month summary and dashboard build itself, so you always know where you stand against budget.
- Setup
- Income Log
- Expense Log
- Monthly Summary
- Dashboard
Cash Flow Runway Tracker
Track cash in and cash out, see a rolling balance, and get a straight answer to the question that keeps owners up at night: how many months of runway do I have?
- Setup
- Cash Log
- Rolling Balance
- Runway
Pricing, Break-Even & Profit Worksheets
Find the true cost of each offer, price it with margin built in, learn the exact point where you break even, and back into the profit you want to take home.
- Cost Per Offer
- Pricing Calculator
- Break-Even
- Profit Goal Planner
Bundle exclusive
Small Business Bootcamp Workbook
The companion workbook we walk through in the bootcamp session — covering the habits, records, and monthly rhythm that keep the other four workbooks accurate all year. Only available with the toolkit.
Who it's for
Owners running a business without a finance team — new founders getting organized, and established operators who want their numbers in one place before they hire.
How it ties to the workshop
These are the exact workbooks used in Understanding the Numbers. Attend the workshop and you can follow along line by line, or work through them on your own pace afterward.
What you need
Excel, Google Sheets, or Numbers. Every tab is formula-driven, so you enter your figures and the summaries, dashboards, and break-even points calculate themselves.
Best value
Bundle
Founder's Financial Toolkit
All four workshop workbooks plus a bundle-exclusive Small Business Bootcamp workbook — five tools for less than four bought separately.
- Startup Financial Planning Playbook
- Annual Budget & Finance Dashboard
- Cash Flow Runway Tracker
- Pricing, Break-Even & Profit Worksheets
- Small Business Bootcamp Workbook (bundle exclusive)
Prefer to start with one workbook? Buy them individually on the Tools page.
Want the numbers handled for you?
The workbooks give you the framework. If you'd rather hand the bookkeeping off entirely, book a consultation and we'll scope the right level of support.